ETHICA WINES USA CATALOGUE

• La Gioiosa represents the tradition of winemaking which theMoretti Polegato family has been carrying out for generations. • Founded in 1974 by theMoretti Polegato Family, it is located in the heart of Marca Trevigiana Area, in the Veneto region • The name pays tribute to the old definition of the province of Treviso, “Marca gioiosa et amorosa” (Joyous and Amorous March) underlining the sociable lifestyle of its inhabitants. • The grape used to produce Prosecco is Glera, a typical variety of the north east of Italy since the Roman age • Substantial vineyards holdings as well as long-standing relationships with wine growers in the region • One of the TOP 5 Prosecco Brands in 2018 (IWSR September 2019 Harper’s mag) • The winery is also a leader in the production of environmentally friendly wines, and it strives to limit its carbon footprint by using alternative energy sources, including hydroelectric power generated by the nearby Piave river • La Gioiosa is certified “Biodiversity Friend” by theWBA (World Biodiversity Association) • All of its wines are produced by immediately chilling the grape must to nearly freezing as soon as the bunches are picked ensuring freshness and high quality • The wines are available in more than 90 countries worldwide.

The La Gioiosa winery in Valdobbiadene follows strict biodiversity guidelines known established by the World Biodiversity Association. Known as “biodiversity friend” protocols, they help to encourage insect and animal life in the vineyards, thus bolstering the vitality of the soils and the vines.

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